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This week I have finally set up my own Etsy shop! I’ve been talking about it for a couple of years now, but decided that the time was right to sell some of my own hand made items. Are you thinking of doing this? Well, in this post I am going to talk a bit about how to set up an Etsy business.
How To Set Up An Etsy Business
I have been thinking for a couple of years that I should sell some of my own handmade goods on Etsy, but just never got around to starting it. I even made an account but never used it. This year, however I got the push to actually do it. How do you set up an Etsy shop, ands what are some of the things that you need to think about? Here are my main tips for doing it yourself.
Have A Product
Obviously, you do need to have a product that you are happy to sell. This year I have made a tonne of masks for the pandemic. And whilst I know that I am probably a bit late to the market for selling masks, I also know that we will probably be needing to wear masks until spring next year. Even though there is a vaccine coming out I do think that logistically we are looking at least until Spring next year until a lot of the population will be inoculated.
So I decided to sell some quirky Christmas masks, in Kevin The Carrot fabric. These may be niche, but I like niche. And I am sure that i will be adding some of my other products in time. Maybe some hand gel holders, or even some zero waste reusable kitchen roll.
What Else Could You Sell?
Well, if you go to take a look over on Etsy there is a huge range of ideas that you could be crafting to sell. Anything from crochet to hand made jewellery. Why not consider making
- Handmade cards
- Resin jewellery and ornaments
- Polymer clay jewellery and figures
- Cake topper decorations or
- Personalised printables?
There is so much to choose from, that however crafty you are, there is sure to be some way of turning your craft passion into a side hustle.
You do also need to think about being insured before you start selling online. Product liability insurance is a must if you are selling your own products to people. There are plenty of companies out there selling this, and it does mean that you are covered should anyone have a problem with your product. Unlikely, but so important in the world today. Do look at the level of insurance and the regions that you are covered for, as some may not cover the USA for example.
If you are selling at craft fairs, you will need this kind of insurance for that too. And if you are considering selling children’s clothes or toys, then you may need added certification that your goods meet certain safety standards. Do look into this if so.
Setting Up On Etsy
Setting up on Etsy is actually quite easy. You need to make an account, and link the payments options to either PayPal or your own bank account.
Etsy do take a cut though. And to some people this is a bit of a disincentive to even start. I guess in the future I may consider adding a shop to this site, but for the moment I just needed to get started making my own items.
Listing products can be quite time consuming, but you do need to take the time to get it right. And once you have done it a couple of times it does get quicker and easier. Which is a bit like selling on eBay.
When you are listing your products, it is always good to remember some great rules for listing. Make your products stand out with great pictures. Make sure you describe each item well. And ensure that you are happy with where you are selling to. I am only selling to the UK at the moment, as I am unsure about international postage fees (ands want to see how Brexit affects everything) but who knows? In the future I may wish to sell worldwide.
And so you make some sales, and the money starts rolling in. This brings me to the next part of having a business.
You do have to think once you start paying money how you are going to be taxed on it. Here in the UK there is quite a complex system for when you need to declare and how much you can earn before you have to declare what you are earning. If you are unsure about what you need to do then do take advice from a reputable source, such as an accountant or business advisor.
Now that my blog is making a bit of money I have needed to start declaring my business earnings. Which is another good reason for starting up my Etsy shop this year. Multiple income streams are in my opinion a great way to make money.
But all this does mean that you need to keep good records, both of what you buy for your business, the postage that you pay, and for any materials you use.
And one of the things that you will need to buy for any budding easy business is packaging. Customers come to expect pretty and well packaged goods. And it is often a brilliant way to show off your brand too.
I have bought some lovely tissue paper and branded stickers, and have ensured that my packaging is plastic free. This to me is so important.
Promote Your Shop
And lastly, and most importantly maybe, you DO need to promote your products. Share them on your socials. Get your friends to share too. And hopefully soon you swill get your first sale!
I hope that this has given you a good idea on how to set up an Etsy business for yourself? Why not go check out my shop on Etsy here? Do you think you might do this? I’d love to see your venture. Let me know in the comments or find me over on my social media channels.
*This is a collaborative post – for more details do see my Disclosure Policy
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